In honor of the entertainment pioneers.

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Creativity. It is the foundation of evolution of the entertainment business. Too bad some people forget that. Ever heard of the phrase: “Never change a winning formula!”? Nowadays, it is law for 90% of the entertainment business. Activision seems to be founded on this principle; 6 releases of Call of Duty and even Lucas Arts… [Continue Reading]

Guild Wars 2, another marketing scheme?

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Dear Readers, Hope is upon us. There have been sightings of pioneers that are willing to throw everything into the garbage bin and restart with a clean slate. They say that their creation will place you, the gamer, in the spotlight instead of the game. I, myself, am having trouble grasping the possibility of anything… [Continue Reading]

The great marketing scheme!

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All the fans are screaming for more but they will be left starving until the wait becomes unbearable. The game industry knows exactly how to keep their fans on a leash while the designers make the game. A teaser here, some behind-the-scenes footage there to sow the seeds, and when the game is released, the… [Continue Reading]

Books vs. Games

“Teens are computer addicted. They are sitting behind a computer all day long instead of reading a good book, going outside or watching a good play.”  At least, that is what my grandma always says. Is it really that bad? Is reading a book better than playing a video game? This is the reason I… [Continue Reading]

Next gen? Or just new?

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Next gen. It is an abbreviation for, next generation. No, I’m not talking about Star Trek the Next Generation. I talking about how gaming consoles are actually described in generations. At the moment we are expecting Gen. 8 according to Wikipedia. The recent development is that with each release of new consoles, we call the… [Continue Reading]

The Social Gaming World

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Have you ever heard a story about a guy who went nuts because of a video game? I guess we can all answer that question. Maybe you can recall the dude who had his WoW-account canceled by his mother because she thought he was becoming too lifeless. Or you can recall the guy who broke… [Continue Reading]

Modern Warfare 2: The Multiplayer Experience

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It all begins in boot camp. I learn that I am part of the United States army and that I belong to the “Rangers”. I have to demonstrate my incredible marksmanship in front of the local population. After doing this, I decided to press escape with the hope that the button could rescue me from… [Continue Reading]